Monday, March 27, 2017

Ignoring Graphic Design Could be Detrimental to Your Business

Unless you’re a professional graphic designer in addition to having your own business, you are strongly advised to find and hire a graphic designer for your business’ web page. The millennial generation reached preadolescence at a time when the Internet was beginning to be used for college classes, games, and businesses. This was the beginning of Internet literacy as a necessity for those living in developed societies. Today, having a web page is commonplace. But having a page alone is not what will help your business grow to any extent. You must find a way to make your page stand out, and stick in consumers’ minds.

Why Ignoring Website Graphic Design Is Bad for Business

Your website is one giant advertisement for your business. Poor site design does not represent your brand well. This leads to lower customer traffic; and, in turn, less business. A mediocre site design will likely require regular revamping every few years. The time and cost of regular redesigning is not worth having a great design in the first place. Plus, it gives the public the impression that your business cannot afford a professional designer. An unfortunate image such as this is difficult to remove. Paying for quality design proves its usefulness many times over. One dynamite professional design will last far longer, and keeping it the same builds familiarity with your brand for your customers.

Saturday, March 11, 2017

3 Must Have Items to Get Funding for a Small Business

Funding a small business is usually the one area most new business owners struggle with. It can be difficult to find investors or secure loans when a business has not even opened its doors. It’s the classic catch-22, though, most lenders or investors want to see the business is successful before giving money but you need the money in order to start your business. Fortunately, you can prove your business is a worthy investment just by having these three things in order.

Business Plan

To begin with, before you ever try to seek funding, you need to have a solid business plan. Your business plan is basically an outline of every detail about your business. It should explain what your business is and what it does. It should outline the financial plan for the first few years of the business. In addition, it should give details about the people running the business, the structure of the business, and its location. The plan should have explanations of the different business aspects, including marketing and human resources.